In 2012, Bruno Carron succeeded his parents as the head of the factory. He bought the brand Deauvison, which is known for the quality of its accessories in mink, handmade in France. Respectfully and logically, the company is called NEXT GENERATION 2012.

His ambition is to perpetuate the mark around a rare know-how and a family history of more than 30 years in the mink and furs.

Bruno attaches importance to manufacture all of this collection in France. Mink pelts come from French mink farms. The subcontractors: Suppliers of leathers, of handles, hair clips and even the tannery, are predominantly French.

Bruno wishes to consolidate his place in this niche of French furs, history of perpetuating an ancestral know-how where affectionately interweave his personal history and that of a tradition of high-quality values.